E-Commerce and digital marketing

Methodology of research, analysis and reading of online conversations in order to know, in an analytical way, to what extent and in what way consumers express themselves on a particular brand.
On-line collection methodologies of spontaneous user conversations, bringing out opinions, preferences and gaining specific insights.
Techniques for defining metrics to measure the social strategies to be adopted and define the goals to be achieved.

Definition of objectives, which should be organized hierarchically, by order of priority, and expressed in quantitative terms.
Definition of Digital Markting Strategies, that is, planning the strategies and actions considered most suitable for achieving the defined objectives.
Implementation of strategies through the implementation of established actions.

Analysis of the characteristics of the brand (brand) to be adopted.
Definition of the type of Brand to be adopted.
Choice of Brand management components.
Definition of the strategy related to the diffusion of the defined Brand management.

Strategic-managerial specificities and relations with the environment-market.
The economic-business characteristics of the start-up, the development paths, the constituent elements of the development model, analysis of the
Administrative and fiscal procedure for the constitution of the innovative start-up.
The tax advantages of the innovative start-up